:root{
  --bg-black:#0C0A09; --bg-charcoal:#100D0B; --bg-slate:#1E1815;
  --amber:#C4722A; --cognac:#8B4A2B; --cognac-text:#B96A3E; --cobalt:#1E3A6E;
  --text-primary:#F4F1EC; --text-mid:rgba(250,242,234,.50); --text-dim:rgba(250,242,234,.24);
  --hairline:rgba(250,242,234,.07);
  --label-white:var(--text-primary); --label-cognac:#B96A3E;
  --s1:8px; --s2:13px; --s3:21px; --s4:34px; --s5:55px; --s6:89px; --s7:144px;
  --display:'Big Shoulders Display','Big Shoulders',sans-serif;
  --body:'Inter',system-ui,sans-serif;
  --mono:'IBM Plex Mono',ui-monospace,monospace;
  /* fluid display steps — every large heading uses one of these */
  --fd-display:clamp(38px,5vw,86px);
  --fd-h1:clamp(34px,4.4vw,72px);
  --fd-h2:clamp(28px,3.6vw,52px);
  --fd-h3:clamp(26px,3.2vw,44px);
  --fd-h5:clamp(20px,1.9vw,28px);
  --header-h:72px; --roll-delay:1500ms; --roll-dur:1100ms; --ghost-opacity:.07;
}
*{box-sizing:border-box;margin:0;padding:0}
body{background:var(--bg-black);color:var(--text-primary);-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img,svg,video{display:block;max-width:100%}
:focus-visible{outline:2px solid var(--amber);outline-offset:3px}

/* ════ TYPE ════ */
.t-display-xl{font:800 clamp(88px,33.17cqi,430px)/.82 var(--display);letter-spacing:0;text-transform:uppercase}
.t-display{font:800 96px/.98 var(--display)}
h1,.t-h1{font:800 72px/1.02 var(--display)}
h2,.t-h2{font:800 48px/1.12 var(--display)}
h3,.t-h3{font:800 40px/1.05 var(--display)}
h5,.t-h5{font:800 24px/1.15 var(--display)}
.t-stat{font:800 48px/1 var(--display)}
.t-body-xl{font:400 18px/1.7 var(--body)}
.t-body{font:400 15px/1.7 var(--body)}
.t-body-sm{font:400 13px/1.65 var(--body)}
.t-tagline{font:italic 400 15px/1.7 var(--body)}
.t-quote{font:500 28px/1.4 var(--body);letter-spacing:-.01em}
.t-link-lg{font:600 19px/1.4 var(--body);letter-spacing:-.01em}
.t-wordmark{font:800 20px/1 var(--body);letter-spacing:-.01em}
.t-eyebrow{font:500 11px/1.4 var(--mono);letter-spacing:.18em;text-transform:uppercase;color:var(--amber);margin-bottom:20px}
.t-label{font:500 11px/1.4 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--label-white)}
.t-label-cognac{font:500 11px/1.4 var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--label-cognac)}
.t-cta{font:500 13px/1.4 var(--mono);letter-spacing:.08em;text-transform:uppercase}
.t-caption{font:400 12px/1.6 var(--mono);letter-spacing:.02em;color:var(--text-mid)}
.amber{color:var(--amber)}
.rule{width:36px;height:2px;background:var(--amber);border:0;margin:20px 0}
.shell{max-width:1280px;margin:0 auto;padding:0 var(--s5)}

/* ════ AUDIT ════ */
body.audit [data-style]{position:relative;outline:1px dashed rgba(96,150,225,.3);outline-offset:3px}
body.audit [data-style]::before{content:attr(data-style);position:absolute;left:0;top:-15px;
  font:500 9px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;
  color:#0C0A09;background:#6096E1;padding:3px 5px;white-space:nowrap;z-index:80;pointer-events:none}
#audit-toggle{position:fixed;right:16px;bottom:16px;z-index:200;
  font:500 11px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;
  background:#6096E1;color:#0C0A09;border:0;padding:10px 14px;cursor:pointer}


.lamp{position:fixed;inset:0;pointer-events:none;z-index:0}
.lamp-key{position:absolute;left:-18%;top:-10%;width:78%;height:95%;
  background:radial-gradient(ellipse at 30% 40%,rgba(196,114,42,.16) 0%,rgba(196,114,42,.05) 38%,rgba(196,114,42,0) 68%)}
.lamp-rim{position:absolute;right:-14%;bottom:-16%;width:60%;height:80%;
  background:radial-gradient(ellipse at 70% 60%,rgba(52,96,168,.10) 0%,rgba(30,58,110,.03) 45%,rgba(30,58,110,0) 72%)}
.lamp-floor{position:absolute;left:0;right:0;bottom:0;height:38%;
  background:linear-gradient(to top,rgba(196,114,42,.045),rgba(196,114,42,0))}
main,.site-header,.site-footer{position:relative;z-index:1}


/* ════ EMBER — shared light behaviour on every interactive surface ════ */
.card,.row,.beat,.story,.photo-frame,.social-box,.phone,.pillar-list li,.mlink,
.card::before,.beat::before,.photo-frame::before{
  content:"";position:absolute;inset:0;pointer-events:none;z-index:-1;opacity:0;
  background:radial-gradient(ellipse at 8% 50%,
    rgba(196,114,42,.13) 0%, rgba(196,114,42,.045) 34%, rgba(196,114,42,0) 66%);
  transition:opacity .55s cubic-bezier(.22,.61,.36,1)}
.card:hover::before,.beat:hover::before,.photo-frame:hover::before{opacity:1}

/* one-time ember bloom as an element arrives */
@keyframes emberIn{
  0%{opacity:0}
  30%{opacity:1}
  100%{opacity:0}
}
.card.lit::before,.beat.lit::before,.photo-frame.lit::before{animation:emberIn 1.5s cubic-bezier(.22,.61,.36,1)}

/* small surfaces get a warm edge rather than a wash */
.social-box,.phone{transition:box-shadow .45s ease,border-color .3s ease,
  transform .18s ease,background .18s ease,color .18s ease}
.social-box:hover{box-shadow:0 0 22px -4px rgba(196,114,42,.35)}
.card:hover,.photo-frame:hover{box-shadow:0 0 40px -14px rgba(196,114,42,.28)}
@media (prefers-reduced-motion:reduce){
  .card::before,.beat::before,.photo-frame::before{animation:none!important}
}

/* ════ HEADER ════ */
.site-header{position:sticky;top:0;z-index:50;height:var(--header-h);
  background:rgba(12,10,9,.88);backdrop-filter:blur(12px);border-bottom:.5px solid var(--hairline)}
.header-inner{max-width:1280px;margin:0 auto;padding:0 var(--s5);height:100%;
  display:flex;align-items:center;justify-content:space-between;gap:var(--s4)}
.logo{height:34px;width:auto;color:var(--text-primary);transition:opacity .2s ease}
.logo-link{display:inline-flex;align-items:center}
.logo-link:hover .logo{opacity:.7}
.nav{display:flex;align-items:center;gap:var(--s5);margin-left:auto}
.nav a{position:relative;color:var(--text-mid);padding:6px 0;cursor:pointer;transition:color .22s ease}
.nav a:hover,.nav a.on{color:var(--text-primary)}
.dot{position:absolute;top:50%;left:-17px;width:7px;height:7px;margin-top:-3.5px;opacity:0;
  pointer-events:none;transition:opacity .16s ease}
.nav a:hover .dot{opacity:1}
.nav a.rolling .dot{transform:translateX(var(--roll-x)) rotate(var(--roll-deg));
  transition:opacity .16s ease,transform var(--roll-dur) cubic-bezier(.45,.05,.35,1)}
.dot-i{display:block;width:100%;height:100%;border-radius:50%;background:var(--amber);transform:scale(0);position:relative}
.nav a:hover .dot-i{animation:dotIn .62s cubic-bezier(.34,1.2,.64,1) forwards}
.dot-i::after{content:"";position:absolute;top:1.4px;left:1.4px;width:2px;height:2px;border-radius:50%;background:rgba(12,10,9,.55)}
@keyframes dotIn{0%{transform:scale(.2) translateY(-7px)}30%{transform:scale(1.34)}46%{transform:scale(.8)}
  62%{transform:scale(1.16) translateY(-3px)}78%{transform:scale(.93)}100%{transform:scale(1)}}
@keyframes nudge{0%{transform:translateX(0)}28%{transform:translateX(6px)}55%{transform:translateX(-2px)}100%{transform:translateX(0)}}
.nav a.nudged{animation:nudge .52s cubic-bezier(.34,1.2,.64,1)}
.hdr-id{display:none}

/* ════ PAGES ════ */
.page{display:block}



/* ── HOME HERO · poster ── */
.phero{--gut:3vw;--figure-h:84%;--word:25.39vw;
  --c-inset:calc(var(--word) * 0.035);   /* C's side bearing, so text meets its ink edge */
  position:relative;overflow:hidden;background:transparent;
  min-height:82vh;display:flex;flex-direction:column;
  padding:3.4vw var(--gut) 3vw}

.phero-cursor{position:absolute;top:0;left:0;width:46vw;height:46vw;z-index:0;
  margin:-23vw 0 0 -23vw;pointer-events:none;opacity:0;
  transition:opacity .6s ease;
  background:radial-gradient(circle,
    rgba(196,114,42,.20) 0%, rgba(196,114,42,.09) 26%, rgba(196,114,42,.02) 48%, rgba(196,114,42,0) 68%)}
.phero.warm .phero-cursor{opacity:1}
.phero-word{margin:0;position:relative;z-index:1;text-align:center;
  font-family:var(--display);font-weight:900;font-size:var(--word);line-height:.78;
  letter-spacing:0;color:var(--text-primary);white-space:nowrap;user-select:none}
.phero-word .phero-dot{color:var(--amber);font-size:.62em;letter-spacing:0}

.phero-figure{position:absolute;left:50%;bottom:0;transform:translateX(-50%);
  height:var(--figure-h);width:auto;z-index:2;pointer-events:none;user-select:none}

.phero-marks{position:relative;z-index:4;display:flex;justify-content:space-between;
  align-items:flex-start;gap:var(--s5);margin-top:1.6vw;
  padding-left:var(--c-inset);padding-right:0}
.marks-right{display:flex;flex-direction:column;gap:var(--s3);align-items:stretch}
.phero-left{position:relative;z-index:4;margin-top:auto;margin-left:var(--c-inset);
  display:flex;flex-direction:column;align-items:flex-start;max-width:40%}
.pmark{border-top:.5px solid var(--hairline);padding:.8vw 0 0;min-width:15ch;
  font:500 11px/1.55 var(--mono);letter-spacing:.14em;text-transform:uppercase;
  color:var(--text-mid);margin:0}
.pmark b{display:block;font-weight:500;color:var(--text-primary);margin-bottom:2px}

.phero-tag{margin:0;text-align:left;
  font-family:var(--display);font-weight:800;letter-spacing:0;line-height:1;
  font-size:var(--fd-h2);text-transform:none;color:var(--amber)}
.phero-tag span{display:block;white-space:nowrap}
.phero-tag .l2{color:var(--text-primary)}

.phero-cta{position:absolute;right:var(--gut);bottom:3vw;z-index:4;
  border:.5px solid rgba(250,242,234,.32);padding:15px 24px;color:var(--text-primary);
  font:500 13px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;
  display:inline-flex;align-items:center;gap:10px;
  transition:border-color .25s ease,background .25s ease,box-shadow .45s ease}
.phero-cta:hover{border-color:var(--amber);background:rgba(196,114,42,.08);
  box-shadow:0 0 34px -10px rgba(196,114,42,.55)}

.js .phero-word,.js .pmark,.js .phero-cta{opacity:0;transform:translateY(20px);
  transition:opacity .9s cubic-bezier(.22,.61,.36,1),transform 1s cubic-bezier(.22,.61,.36,1)}
.js .phero-word.in,.js .pmark.in,.js .phero-cta.in{opacity:1;transform:none}
.js .phero-tag{opacity:0;transition:opacity 2.2s cubic-bezier(.4,0,.2,1)}
.js .phero-tag.in{opacity:1}
.js .phero-figure{opacity:0;transform:translateX(-50%) translateY(26px);
  transition:opacity 1.1s cubic-bezier(.22,.61,.36,1),transform 1.2s cubic-bezier(.22,.61,.36,1)}
.js .phero-figure.in{opacity:1;transform:translateX(-50%)}

@media (max-width:800px){
  .phero{min-height:0;padding-bottom:var(--s6)}
  .phero-marks{flex-direction:column;gap:var(--s3)}
  .marks-right{flex-direction:column}
  .phero-left{max-width:100%}
}

/* ── INTRODUCTION · horizontal scroll ── */
.intro{position:relative;height:300vh}
.intro-pin{position:sticky;top:0;height:100vh;overflow:hidden;display:flex;align-items:stretch}
.intro-track{display:flex;height:100%;width:300vw;will-change:transform}
.panel{width:100vw;height:100%;flex:none;position:relative;
  padding:var(--s6) var(--s5) var(--s5);display:flex;flex-direction:column;justify-content:center}

/* panel 1 */
.p1-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:var(--s6);align-items:center;flex:1;
  width:100%;max-width:1280px;margin:0 auto}
.p1-hello{font:800 var(--fd-h1)/1.02 var(--display);letter-spacing:0;margin:var(--s3) 0 0}
.p1-joke{color:rgba(250,242,234,.74);margin:var(--s3) 0 var(--s4);max-width:46ch}
.p1-body{color:rgba(250,242,234,.74);max-width:52ch}
.p1-trusted{margin-top:var(--s5)}
.p1-logos{display:flex;flex-wrap:wrap;align-items:center;gap:var(--s4);margin-top:var(--s3)}
.p1-logos{display:flex;flex-wrap:wrap;align-items:center;gap:var(--s4);margin-top:var(--s3)}
.p1-logos img{height:auto;width:auto;max-height:22px;max-width:104px;object-fit:contain;
  opacity:.46;transition:opacity .3s ease;flex:none}
.p1-logos img:hover{opacity:.9}
.p1-logos .lg-cfa{max-height:28px}
.p1-logos .lg-mw{max-height:15px}
.p1-logos .lg-lumen{max-height:16px}
.p1-logos .lg-text{font:500 12px/1 var(--mono);letter-spacing:.06em;text-transform:uppercase;letter-spacing:.06em;color:var(--text-primary);
  opacity:.48;transition:opacity .3s ease}
.p1-logos .lg-text:hover{opacity:.9}
.p1-photo{position:relative;margin:0;height:100%;max-height:64vh;min-height:340px;
  background:var(--bg-slate)}
.p1-photo svg{width:34px;height:34px}
.p1-photo::after{content:"";position:absolute;left:0;bottom:-1px;width:300vw;height:2px;
  pointer-events:none;z-index:0;
  background:linear-gradient(to right,
    rgba(196,114,42,.14) 0%,
    rgba(196,114,42,.50) calc(var(--draw,33%) * .78),
    rgba(196,114,42,.92) var(--draw,33%),
    rgba(196,114,42,0)   var(--draw,33%));
  box-shadow:0 0 14px -2px rgba(196,114,42,.28)}
.p1-photo img{width:100%;height:100%;object-fit:cover;object-position:center 28%;display:block}

/* panel 2 */
.p2{align-items:center;justify-content:center;text-align:center}
.p2>*{max-width:1280px}
.p2-line{font:800 var(--fd-display)/1.06 var(--display);max-width:20ch}
.p2-line .amber{color:var(--amber)}
.p2-meta{margin-top:var(--s4)}


/* panel 3 — question left, answer right */
.p3-grid{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:var(--s6);
  align-items:start;width:100%;max-width:1280px;margin:0 auto}
.p3-cta{display:inline-flex;align-items:center;gap:10px;margin-top:var(--s4);
  border:.5px solid rgba(250,242,234,.32);padding:15px 24px;color:var(--text-primary);
  transition:border-color .25s ease,background .25s ease,box-shadow .45s ease}
.p3-cta:hover{border-color:var(--amber);background:rgba(196,114,42,.08);
  box-shadow:0 0 34px -10px rgba(196,114,42,.55)}
@media (max-width:900px){.p3-grid{grid-template-columns:1fr;gap:var(--s4)}}

/* ── WORK · centred intro, portrait cards ── */
.work{padding:var(--s7) 0;position:relative}
.work .shell{position:relative;z-index:1}

.w-head{max-width:46rem;margin:0 auto var(--s6);text-align:center}
.w-head h2{font:800 var(--fd-h2)/1.08 var(--display);letter-spacing:0;
  margin:0 0 var(--s3)}
.w-head .lede{color:rgba(250,242,234,.7)}
.w-head .lede+.lede{margin-top:var(--s3)}


@media (max-width:980px){
          }


/* left door: a strip of screens */
.door-thumbs{display:grid;grid-template-columns:repeat(3,1fr);gap:6px;margin-top:var(--s4)}
.door-thumbs span{aspect-ratio:16/10;background:var(--bg-charcoal);
  border:.5px solid var(--hairline);display:block;
  transition:border-color .35s ease,background .35s ease}
.door:hover .door-thumbs span{border-color:rgba(250,242,234,.14)}

/* right door: the phone */
.door-phone{margin-top:var(--s4);align-self:center;position:relative;width:150px;
  aspect-ratio:9/19.5;background:#080605;border:1.5px solid rgba(250,242,234,.16);
  border-radius:22px;padding:5px}
.door-phone i{position:absolute;top:9px;left:50%;transform:translateX(-50%);
  width:40px;height:11px;border-radius:8px;background:#080605;
  border:.5px solid rgba(250,242,234,.1)}
.door-phone span{display:flex;width:100%;height:100%;border-radius:18px;
  background:var(--bg-slate);align-items:center;justify-content:center;
  color:var(--text-dim);text-align:center;padding:10px}

@media (max-width:980px){.doors-grid{grid-template-columns:1fr}}

.work-hero{padding:var(--s7) 0 var(--s6)}
.work-hero h1{margin:var(--s3) 0}
.wh-lede{color:rgba(250,242,234,.72);max-width:46ch}


.cs{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:var(--s5);
  align-items:center;padding:var(--s5) 0;border-bottom:.5px solid var(--hairline)}
.cs:nth-child(even) .cs-shot{order:-1}
.cs-n{color:var(--amber);display:block;margin-bottom:var(--s2)}
.cs h2{margin-bottom:var(--s3);max-width:20ch}
.cs-hook{color:rgba(250,242,234,.74);max-width:50ch}
.cs-meta{display:flex;flex-wrap:wrap;gap:var(--s4);margin-top:var(--s4);
  padding-top:var(--s3);border-top:.5px solid var(--hairline)}
.cs-meta div{min-width:0}
.cs-meta dt{color:var(--text-dim);margin-bottom:3px}
.cs-go{display:inline-flex;align-items:center;gap:10px;margin-top:var(--s4);
  color:var(--amber);border-bottom:1px solid rgba(196,114,42,.35);padding-bottom:4px;
  transition:gap .3s cubic-bezier(.22,.61,.36,1),border-color .25s ease}
.cs-go:hover{gap:18px;border-bottom-color:var(--amber)}
.cs-shot{aspect-ratio:4/3;margin:0;overflow:hidden;background:var(--bg-slate);
  border:.5px solid var(--hairline);border-bottom:2px solid rgba(196,114,42,.55)}
.cs-shot svg{width:32px;height:32px}



@media (max-width:980px){
  .cs{grid-template-columns:1fr;gap:var(--s4)}
  .cs .cs-shot,
  .cs:nth-child(even) .cs-shot{order:-1}
  }


/* ── HOME ── */
.story-wash{position:absolute;inset:0;pointer-events:none;opacity:0;
  background:linear-gradient(90deg,rgba(196,114,42,.06) 0%,rgba(196,114,42,0) 55%);transition:opacity .5s ease}
.thru{min-height:82vh;display:flex;flex-direction:column;align-items:center;justify-content:center;
  background:var(--bg-charcoal);border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline);
  padding:var(--s7) 0;text-align:center}
.thru-line{max-width:15ch;margin:0 auto}
.thru-mark{width:2px;height:var(--s5);background:var(--amber);opacity:.35;margin-bottom:var(--s5)}
.thru-foot{margin-top:var(--s6);color:var(--text-dim)}

/* ── ABOUT ── */
.about-hero{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);
  border-bottom:.5px solid var(--hairline)}
.ab-pane-l{position:relative;display:flex;flex-direction:column;justify-content:flex-end;
  padding:var(--s5);padding-bottom:calc(var(--s5) - .10em);overflow:hidden}
.l-top{display:flex;justify-content:space-between;align-items:baseline;gap:var(--s3)}
.l-top .t-eyebrow{margin-bottom:0}
.ab-word{font:800 clamp(44px,13.1vw,260px)/.86 var(--display);text-transform:uppercase;
  white-space:nowrap;margin:0}
.ab-word .m{color:var(--amber)}
.ab-pane-r{border-left:.5px solid var(--hairline);padding:var(--s5);display:flex;flex-direction:column;justify-content:center}
.ab-rows .ab-row:last-child{border-bottom:0}
.ab-rows{border-top:.5px solid var(--hairline);
  margin-left:calc(var(--s5) * -1);margin-right:calc(var(--s5) * -1)}
.ab-rows{border-top:1px solid rgba(250,242,234,.10)}
.ab-row{isolation:isolate;position:relative;display:grid;grid-template-columns:74px 1fr;gap:var(--s4);align-items:center;
  padding:var(--s4) var(--s5);border-bottom:.5px solid var(--hairline)}
.ab-row::before{content:"";position:absolute;left:0;right:0;top:0;bottom:0;z-index:-1;opacity:0;
  background:radial-gradient(circle at 13% 50%,
    rgba(196,114,42,.17) 0%, rgba(196,114,42,.06) 22%, rgba(196,114,42,0) 46%);
  transition:opacity .55s ease}
.ab-row:hover::before{opacity:1}
.ab-row .n{text-align:center;color:var(--text-dim);transition:color .3s ease}
.ab-row::before{background:radial-gradient(circle at 13% 50%,
  rgba(196,114,42,.17) 0%, rgba(196,114,42,.06) 22%, rgba(196,114,42,0) 46%)}
.ab-row:hover .n{color:var(--amber)}
.ab-row .k{margin-bottom:7px}
.ab-row .d{color:var(--text-mid)}
.pivot{padding:var(--s7) 0}
.pivot-grid{display:grid;grid-template-columns:55fr 45fr;gap:var(--s6);align-items:start}
.pivot-head h2{max-width:18ch;margin-bottom:var(--s4)}
.pivot-body p{color:rgba(250,242,234,.74);max-width:54ch}
.pivot-body p+p{margin-top:var(--s3)}
.pivot-body .lead,.pivot-body .em{color:var(--text-primary)}
.photo-frame{aspect-ratio:4/5;background:var(--bg-slate);border:.5px solid var(--hairline);
  border-left:2px solid var(--amber);display:flex;flex-direction:column;align-items:center;
  justify-content:center;gap:var(--s2);color:var(--text-dim);text-align:center;padding:var(--s4)}
.story-sec{padding:var(--s7) 0;background:var(--bg-charcoal);
  border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.b-head{display:grid;grid-template-columns:1fr auto;gap:var(--s4);align-items:end;
  padding-bottom:var(--s4);border-bottom:.5px solid var(--hairline)}
.b-head h2{max-width:18ch}
.beat{display:grid;grid-template-columns:130px 1fr;gap:var(--s5);padding:var(--s5) 0;
  border-bottom:.5px solid var(--hairline);align-items:start}
.beat-n{font:800 64px/.8 var(--display);color:var(--text-dim);transition:color .3s ease}
.beat:hover .beat-n{color:var(--amber)}
.beat-k{margin-bottom:var(--s2)}
.beat p{color:rgba(250,242,234,.74);max-width:62ch}
.b-closer{margin-top:var(--s5);display:grid;grid-template-columns:130px 1fr;gap:var(--s5)}
.b-closer .mark{height:2px;background:var(--amber);margin-top:18px}
.turn{color:var(--amber)}
.more{padding:var(--s7) 0;background:var(--bg-charcoal);
  border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.more-photo{margin:0;overflow:hidden;background:var(--bg-slate);
  border:1px solid rgba(250,242,234,.11);border-bottom:3px solid rgba(196,114,42,.55)}
.more-photo img{display:block;width:100%;height:auto;
  transition:transform 1.1s cubic-bezier(.22,.61,.36,1)}
.more-photo:hover img{transform:scale(1.03)}
.more-grid{display:grid;grid-template-columns:42fr 58fr;gap:var(--s6);align-items:center}
.more h2{max-width:16ch;margin-bottom:var(--s4)}
.facts{display:flex;flex-wrap:wrap;gap:var(--s3);padding-bottom:var(--s3);
  border-bottom:.5px solid var(--hairline);margin-bottom:var(--s4)}
.more-body p{color:rgba(250,242,234,.74);max-width:54ch}
.more-body p+p{margin-top:var(--s3)}
.more-body .lead{color:var(--text-primary)}
.more-links{display:flex;flex-wrap:wrap;gap:var(--s5);margin-top:var(--s5);
  padding-top:var(--s3);border-top:.5px solid var(--hairline)}
.mlink{color:var(--amber);border-bottom:1px solid rgba(196,114,42,.3);padding-bottom:4px;transition:padding-left .28s ease}
.mlink:hover{padding-left:5px}
.mlink .sub{display:block;color:var(--text-dim);margin-top:6px}

/* ── CREATOR ── */
.chero{display:flex;align-items:center;padding:var(--s5) 0 var(--s4);overflow:hidden}
.chero > .shell{width:100%}
.chero-inner{display:flex;flex-direction:column;gap:var(--s4);width:100%;container-type:inline-size}
.chero-top{display:flex;justify-content:space-between;align-items:baseline;
  border-bottom:.5px solid var(--hairline);padding-bottom:var(--s2)}
.chero-top .t-eyebrow{margin-bottom:0}
.chero-word{text-align:left;margin:0;
  background-image:linear-gradient(to top,var(--amber) var(--fill,0%),var(--text-primary) var(--fill,0%));
  -webkit-background-clip:text;background-clip:text;color:transparent;-webkit-text-fill-color:transparent}
.chero-left{display:flex;flex-direction:column;gap:var(--s3);align-items:flex-start}
.chero-handle{margin:0}
.chero-row{display:grid;grid-template-columns:auto 1fr;gap:var(--s5);align-items:end;
  border-top:.5px solid var(--hairline);padding-top:var(--s3)}
.chero-note{max-width:52ch;justify-self:end;text-align:right;color:rgba(250,242,234,.66)}
.pillars-sec{padding:var(--s7) 0;background:var(--bg-charcoal);
  border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.pillars-grid{display:grid;grid-template-columns:1fr .82fr;gap:var(--s6);align-items:center}
.idents{margin-top:20px;margin-bottom:0}
.idents span:not(:last-child)::after{content:"·";margin:0 8px;opacity:.5}
.pillar-list{list-style:none;margin-top:var(--s4);max-width:44ch}
.pillar-list li{display:flex;align-items:baseline;gap:var(--s2);padding:6px 0}
.pillar-list li::before{content:"";width:8px;height:8px;flex:none;
  transform:translateY(-2px);transition:transform .3s cubic-bezier(.34,1.5,.64,1)}
.pillar-list li:nth-child(odd)::before{background:var(--cognac-text)}
.pillar-list li:nth-child(even)::before{background:#3460A8}
.pillar-list li:hover::before{transform:translateY(-2px) scale(1.35)}
.pillar-list .pw{color:rgba(250,242,234,.72);transition:color .22s ease}
.pillar-list li:hover .pw{color:var(--text-primary)}
.pillar-note{margin-top:var(--s4);max-width:42ch;color:var(--text-mid)}
.phone-wrap{display:flex;flex-direction:column;align-items:center;gap:var(--s3)}
.phone{position:relative;width:284px;aspect-ratio:9/19.5;background:#080605;
  border:1.5px solid rgba(250,242,234,.16);border-radius:34px;padding:7px}
.phone-island{position:absolute;top:15px;left:50%;transform:translateX(-50%);width:70px;height:18px;
  border-radius:12px;background:#080605;border:.5px solid rgba(250,242,234,.1);z-index:2}
.phone-screen{position:relative;width:100%;height:100%;border-radius:27px;overflow:hidden;
  background:var(--bg-slate);display:flex;align-items:center;justify-content:center;color:var(--text-dim)}

/* ── CONTACT ── */
.contact{padding:var(--s6) 0}
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:var(--s6);align-items:start}
.contact h1{margin:var(--s3) 0}
.contact-lede{max-width:34ch;color:rgba(250,242,234,.72);margin-top:var(--s3)}
.social-label{margin:var(--s5) 0 var(--s2)}
.social-row{display:flex;gap:var(--s1)}
.social-box{width:52px;height:52px;display:grid;place-items:center;background:var(--bg-slate);
  border:1px solid rgba(250,242,234,.11);color:var(--text-mid);
  transition:color .18s ease,border-color .18s ease,background .18s ease,transform .18s ease}
.social-box:hover{color:var(--amber);border-color:rgba(196,114,42,.5);background:var(--bg-charcoal);transform:translateY(-2px)}
.phone:hover{box-shadow:0 0 60px -18px rgba(196,114,42,.4)}
.social-box svg{width:18px;height:18px;fill:currentColor}
.ghost-contact{width:100%;height:auto;margin-top:var(--s6);color:var(--text-primary);
  opacity:var(--ghost-opacity);pointer-events:none}
.card-stack{display:flex;flex-direction:column;gap:var(--s3)}
.card{background:var(--bg-slate);border:1px solid rgba(250,242,234,.11);padding:var(--s4);
  transition:border-color .28s ease,transform .28s cubic-bezier(.22,.61,.36,1)}
.card:hover{border-color:rgba(250,242,234,.14);transform:translateY(-3px)}
.card-accent{height:2px;margin:calc(var(--s4)*-1) calc(var(--s4)*-1) var(--s4)}
.accent-cognac{background:var(--cognac)}
.accent-cobalt{background:var(--cobalt)}
.card h5{margin-bottom:var(--s1)}
.card p{color:var(--text-mid);max-width:38ch}
.card-email{display:inline-block;margin-top:var(--s3);border-bottom:1px solid transparent;transition:all .18s ease}
.card-email:hover{color:var(--amber);border-bottom-color:var(--amber)}
.card-note{margin-top:var(--s2);color:var(--text-dim)}

/* ── STRIP + FOOTER ── */
.strip{padding:var(--s7) 0 var(--s6)}
.strip-mail{display:block;white-space:nowrap;color:var(--text-primary);
  font-family:var(--display);font-weight:800;line-height:.9;letter-spacing:0;
  /* the string is 9.3em wide, so this fills the container exactly at any width */
  font-size:clamp(30px, calc((100vw - 2 * var(--s5)) / 9.3), 125px)}
.strip-mail .dim{color:rgba(250,242,234,.16);transition:color .35s ease}
.strip-mail:hover .dim{color:rgba(250,242,234,.42)}
.site-footer{background:var(--bg-charcoal);border-top:.5px solid var(--hairline);padding:var(--s6) 0 var(--s4)}
.site-footer .logo{height:52px}
.footer-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:var(--s5);
  padding-bottom:var(--s5);border-bottom:.5px solid var(--hairline)}
.footer-tagline{color:var(--text-mid);margin-top:var(--s2);white-space:nowrap}
.footer-loc{margin-top:var(--s3)}
.footer-col .col-head{margin-bottom:var(--s3)}
.footer-col ul{list-style:none;display:flex;flex-direction:column;gap:var(--s2)}
.footer-col a{color:var(--text-mid);transition:color .18s ease}
.footer-col a:hover{color:var(--amber)}
.footer-bottom{display:flex;justify-content:space-between;gap:var(--s3);padding-top:var(--s4);flex-wrap:wrap}
.pillars{display:flex;align-items:center;gap:10px;flex-wrap:wrap}
.pillars span:not(:last-child)::after{content:"\2022";color:var(--label-cognac);
  margin-left:10px;font-size:.85em;vertical-align:.06em}

.js .reveal{opacity:0;transform:translateY(14px);transition:opacity .7s ease,transform .7s cubic-bezier(.22,.61,.36,1)}
.js .reveal.in{opacity:1;transform:none;will-change:auto}

@media (max-width:980px){
  :root{--s5:24px;--s6:48px;--s7:64px}
  .t-display{font-size:52px}h1,.t-h1{font-size:48px}h2,.t-h2{font-size:36px}h3,.t-h3{font-size:28px}
  .t-stat{font-size:34px}.beat-n{font-size:44px}
  .site-header{height:auto;position:static}
  .header-inner{align-items:flex-start;padding:var(--s3) var(--s5);gap:var(--s3)}
  .site-header .logo{height:44px}
  .nav{display:none}
  .hdr-id{display:block;text-align:right;margin-left:auto}
  .hdr-id .t-wordmark{font-size:17px}
  .hdr-id .t-caption{font-size:11px;margin-top:5px;color:var(--amber)}
  .about-hero,.pivot-grid,.more-grid,.pillars-grid,.contact-grid,.footer-grid,
  .work-head,.b-head,.chero-row,.story-inner,.beat,.b-closer,.ab-row{grid-template-columns:1fr;gap:var(--s4)}
  .about-hero{min-height:0}
  .ab-pane-r{border-left:0;border-top:.5px solid var(--hairline)}
  .photo-frame{aspect-ratio:16/9}
  .chero{min-height:0}
  .chero-note{justify-self:start;text-align:left;max-width:100%}
  .thru{min-height:60vh}
  .phone{width:228px}
}
@media (prefers-reduced-motion:reduce){*{transition:none!important;animation:none!important}}

@media (prefers-reduced-motion:reduce){}
@media (max-width:900px){}

.more-social{display:flex;gap:var(--s1);margin-top:var(--s4)}
.more-sbox{width:48px;height:48px;display:grid;place-items:center;background:var(--bg-slate);
  border:1px solid rgba(250,242,234,.13);color:var(--text-mid);
  transition:color .2s ease,border-color .2s ease,background .2s ease,transform .2s ease}
.more-sbox:hover{color:var(--amber);border-color:rgba(196,114,42,.55);
  background:var(--bg-charcoal);transform:translateY(-2px)}
.more-sbox svg{width:17px;height:17px;fill:currentColor;display:block}

/* ── case study cards: whole row clickable, custom cursor badge ── */
@media (hover:hover) and (pointer:fine){
  .cs{cursor:none}
  .cs-go{display:none}          /* the cursor badge replaces it */
}
.cs-badge{position:fixed;top:0;left:0;width:120px;height:120px;margin:-60px 0 0 -60px;
  z-index:300;pointer-events:none;opacity:0;transform:scale(.6);
  transition:opacity .3s ease,transform .45s cubic-bezier(.34,1.4,.64,1);will-change:transform}
.cs-badge.on{opacity:1}
.cs-badge .ring{animation:badgeSpin 14s linear infinite;transform-origin:60px 60px}
.cs-badge text{font-family:var(--mono);font-weight:500;font-size:10.5px;
  letter-spacing:.22em;fill:var(--amber);text-transform:uppercase}
.cs-badge .disc{fill:rgba(12,10,9,.72);stroke:rgba(250,242,234,.16);stroke-width:.5}
.cs-badge .book{stroke:var(--text-primary);stroke-width:1.3;fill:none;
  stroke-linecap:round;stroke-linejoin:round}
@keyframes badgeSpin{to{transform:rotate(360deg)}}
@media (prefers-reduced-motion:reduce){
  .cs-badge{display:none}
  @media (hover:hover){.cs{cursor:pointer}.cs-go{display:inline-flex}}
}

/* ══ CASE STUDY ══ */
/* case study containers */
.cstudy .shell{max-width:1180px}
.cstudy .shell-wide{max-width:1280px;margin:0 auto;padding:0 var(--s5)}
.cstudy .narrow{max-width:820px;margin:0 auto;padding:0 var(--s5)}
.cstudy .shell{max-width:1180px}
.cstudy .shell-wide{max-width:1280px;margin:0 auto;padding:0 var(--s5)}
.cstudy .narrow{max-width:820px;margin:0 auto;padding:0 var(--s5)}
.cstudy .scene{padding:var(--s6) 0}
.cstudy .scene-alt{background:var(--bg-charcoal);border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.cstudy .scene-n{display:flex;align-items:center;gap:var(--s3);margin-bottom:var(--s4)}
.cstudy .scene h2{font:800 var(--fd-h2)/1.06 var(--display);letter-spacing:0;
  max-width:20ch;margin-bottom:var(--s4)}
.cstudy .prose p{color:rgba(250,242,234,.76);max-width:70ch}
.cstudy .prose .lead{color:var(--text-primary)}
/* the opening line reads as a standfirst, so it sits further from the body */
.cstudy .prose p+p{margin-top:26px}
.cstudy .prose .lead+p{margin-top:42px}
.cstudy .split{display:grid;grid-template-columns:minmax(0,.58fr) minmax(0,1.42fr);gap:var(--s6);align-items:start}
.cstudy .split-r{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr)}
.cstudy .cs-hero{padding:var(--s6) 0 var(--s5);position:relative;overflow:hidden;
  border-bottom:.5px solid var(--hairline)}
.cstudy .cs-grid{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.65fr);
  gap:var(--s5);align-items:start}
.cstudy .cs-eyebrow{margin-bottom:var(--s3)}
.cstudy .cs-hero h1{font:800 var(--fd-h1)/1.02 var(--display);letter-spacing:0;
  max-width:18ch;margin:0 0 var(--s3)}
.cstudy .cs-hero h1 .amber{color:var(--amber)}
.cstudy .cs-hook{color:rgba(250,242,234,.76);max-width:56ch}
.cstudy .cs-meta{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));
  column-gap:var(--s4);border-top:.5px solid var(--hairline);margin-top:.14em}
.cstudy .cs-meta>div{padding:var(--s2) 0;border-bottom:.5px solid var(--hairline)}
.cstudy .cs-meta dt{color:var(--text-dim);margin-bottom:5px}
.cstudy .pull{padding:var(--s7) 0;background:var(--bg-charcoal);text-align:center;
  border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.cstudy .pull blockquote{font-family:var(--display);font-weight:800;letter-spacing:0;
  font-size:var(--fd-display);line-height:1.04;
  max-width:20ch;margin:0 auto;color:var(--text-primary)}
.cstudy .pull .amber{color:var(--amber)}
.cstudy .pull figcaption{margin-top:var(--s4);color:var(--text-dim)}
.cstudy .hundred{padding:var(--s7) 0;text-align:center}
.cstudy .hundred .stmt{font-family:var(--display);font-weight:800;letter-spacing:0;
  font-size:var(--fd-display);line-height:1.06;max-width:22ch;margin:0 auto var(--s4);
  color:var(--text-primary)}
.cstudy .hundred .stmt em{font-style:normal;color:var(--amber)}
.cstudy .hundred p{color:rgba(250,242,234,.76);max-width:46ch;margin:0 auto}
.cstudy .stmt-2{font-family:var(--display);font-weight:800;letter-spacing:0;line-height:1.1;
  font-size:var(--fd-h5);max-width:26ch;margin:var(--s4) auto 0;
  color:rgba(250,242,234,.55)}
.cstudy .loop{background:var(--bg-slate);border:.5px solid var(--hairline);
  border-bottom:2px solid rgba(196,114,42,.55);padding:var(--s5) var(--s4)}
.cstudy .loop svg{width:100%;height:auto}
.cstudy .loop-cap{margin-top:var(--s3);display:flex;justify-content:space-between;gap:var(--s3);flex-wrap:wrap}
.cstudy .art{background:var(--bg-slate);border:.5px solid var(--hairline);
  border-bottom:2px solid rgba(196,114,42,.55);aspect-ratio:4/3;
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  gap:var(--s2);color:var(--text-dim);text-align:center;padding:var(--s4)}
.cstudy .art svg{width:32px;height:32px}
.cstudy .art-wide{aspect-ratio:16/9}
.cstudy .tl{border-top:.5px solid var(--hairline);margin-top:var(--s4)}
.cstudy .tl-row{display:grid;grid-template-columns:120px 1fr;gap:var(--s4);
  padding:var(--s3) 0;border-bottom:.5px solid var(--hairline)}
.cstudy .tl-row dt{color:var(--amber)}
.cstudy .tl-row dd{color:rgba(250,242,234,.76)}
.cstudy .out-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1px;
  background:var(--hairline);border:.5px solid var(--hairline);margin-top:var(--s5)}
.cstudy .out{background:var(--bg-black);padding:var(--s4)}
.cstudy .out .t-stat{color:var(--amber);margin-bottom:var(--s2)}
.cstudy .out p{color:var(--text-mid)}
.cstudy .cs-next{padding:var(--s6) 0;border-top:.5px solid var(--hairline);
  display:flex;justify-content:space-between;align-items:center;gap:var(--s4);flex-wrap:wrap}
.cstudy .cs-next a{display:inline-flex;align-items:center;gap:10px;color:var(--amber)}
.cstudy h1,.cstudy .t-h1{font-size:clamp(34px,8vw,52px)}
.cstudy h2,.cstudy .t-h2{font-size:34px}
.cstudy h3,.cstudy .t-h3{font-size:28px}
@media (max-width:980px){
.cstudy h1,.cstudy .t-h1{font-size:clamp(34px,8vw,52px)}
.cstudy h2,.cstudy .t-h2{font-size:34px}
.cstudy h3,.cstudy .t-h3{font-size:28px}

  :root{--s5:24px;--s6:48px;--s7:64px}
  h1,.t-h1{font-size:44px}h2,.t-h2{font-size:34px}h3,.t-h3{font-size:28px}
  .cstudy .t-quote{font-size:23px}
  .cstudy .split, .cstudy .split-r{grid-template-columns:1fr;gap:var(--s4)}
  .cstudy .cs-grid{grid-template-columns:1fr;gap:var(--s4)}
  .cstudy .cs-meta{grid-template-columns:1fr}
  .cstudy .out-grid{grid-template-columns:1fr}
  .cstudy .tl-row{grid-template-columns:1fr;gap:var(--s1)}
}

/* ember trails the cursor across the case study hero */
.cstudy .cs-hero{isolation:isolate}
.cstudy .cs-cursor{position:absolute;top:0;left:0;width:40vw;height:40vw;z-index:-1;
  margin:-20vw 0 0 -20vw;pointer-events:none;opacity:0;transition:opacity .6s ease;
  background:radial-gradient(circle,
    rgba(196,114,42,.18) 0%, rgba(196,114,42,.08) 26%,
    rgba(196,114,42,.02) 48%, rgba(196,114,42,0) 68%)}
.cstudy .cs-hero.warm .cs-cursor{opacity:1}
@media (prefers-reduced-motion:reduce){.cstudy .cs-cursor{display:none}}

.cstudy .prose em{font-style:italic;color:var(--text-primary)}

/* wireframe grid — seen together, so the progression is readable */
.cstudy .shot-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));
  gap:var(--s3);margin-top:var(--s5)}
.cstudy .shot{margin:0}
.cstudy .shot-img{aspect-ratio:4/3;background:var(--bg-slate);
  border:1px solid rgba(250,242,234,.11);border-bottom:2px solid rgba(196,114,42,.55);
  display:grid;place-items:center;color:var(--text-dim);
  transition:border-color .3s ease,transform .4s cubic-bezier(.22,.61,.36,1)}
.cstudy .shot-img svg{width:26px;height:26px}
.cstudy .shot:hover .shot-img{border-color:rgba(196,114,42,.45);transform:translateY(-3px)}
.cstudy .shot img{width:100%;height:100%;object-fit:cover;display:block}
.cstudy .shot figcaption{margin-top:var(--s2)}

/* the personal admission after the turn */
.cstudy .confess{padding:var(--s7) 0;border-top:.5px solid var(--hairline);
  border-bottom:.5px solid var(--hairline)}
.cstudy .confess-line{font-family:var(--display);font-weight:800;letter-spacing:0;
  line-height:1.06;font-size:var(--fd-display);color:var(--text-primary);
  max-width:20ch;margin:0 0 var(--s5)}
.cstudy .confess p.t-body{color:rgba(250,242,234,.76);max-width:64ch}
.cstudy .confess p.t-body+p.t-body{margin-top:26px}

/* post-credits: what I'd do differently */
.cstudy .credits{padding:var(--s7) 0;background:var(--bg-charcoal);
  border-top:.5px solid var(--hairline)}
.cstudy .credits-head{max-width:64ch;margin-bottom:var(--s6)}
.cstudy .credits-h{font:800 var(--fd-h1)/1.06 var(--display);letter-spacing:0;
  margin:var(--s3) 0}
.cstudy .credits-head p{color:rgba(250,242,234,.72)}

.cstudy .moves{list-style:none;padding:0;margin:0;border-top:.5px solid var(--hairline)}
.cstudy .move{display:grid;grid-template-columns:110px 1fr;gap:var(--s5);
  padding:var(--s5) 0;border-bottom:.5px solid var(--hairline);align-items:start;
  position:relative;isolation:isolate}
.cstudy .move::before{content:"";position:absolute;inset:0;z-index:-1;opacity:0;
  background:radial-gradient(ellipse at 6% 50%,
    rgba(196,114,42,.13) 0%, rgba(196,114,42,.04) 34%, rgba(196,114,42,0) 66%);
  transition:opacity .55s ease}
.cstudy .move:hover::before{opacity:1}
.cstudy .move-n{font:800 48px/.9 var(--display);color:var(--text-dim);
  transition:color .35s ease}
.cstudy .move:hover .move-n{color:var(--amber)}
.cstudy .move h3{margin-bottom:var(--s2)}
.cstudy .move p{color:rgba(250,242,234,.74);max-width:64ch}

.cstudy .pitch{margin-top:var(--s6);padding:var(--s5);background:var(--bg-slate);
  border:1px solid rgba(250,242,234,.11);border-left:3px solid var(--amber)}
.cstudy .pitch-h{font:800 var(--fd-h3)/1.14 var(--display);letter-spacing:0;
  max-width:24ch;margin:0 0 var(--s4)}
.cstudy .pitch p{color:rgba(250,242,234,.74);max-width:66ch}

@media (max-width:900px){
  .cstudy .move{grid-template-columns:1fr;gap:var(--s2)}
}

.cstudy .cs-next-n{margin-top:6px}
.cstudy .cs-next>div{min-width:0}

.p3-ask .amber{color:var(--amber)}
.p1-hello{max-width:14ch}

/* ghost wordmark behind the work section */
.work{position:relative}
.work .shell{position:relative;z-index:1}

/* one line per panel that survives a skim */
.panel-quote{font-family:var(--display);font-weight:800;letter-spacing:0;line-height:1.12;
  font-size:var(--fd-h5);color:var(--text-primary);max-width:26ch;
  margin:var(--s4) 0;padding-left:var(--s3);border-left:2px solid rgba(196,114,42,.55)}
.panel-quote .amber{color:var(--amber)}
.p3-copy .panel-quote{max-width:32ch}
@media (max-width:900px){.panel-quote{font-size:19px}}

.narrow{max-width:820px;margin:0 auto;padding:0 var(--s5)}

.p3-ask{font:800 var(--fd-h2)/1.08 var(--display);letter-spacing:0;
  color:var(--text-primary);max-width:15ch;margin:0}
.p3-copy>*:first-child{margin-top:0}


/* ══ FREE TIME ══ hidden until asked for ══ */
.freetime{padding:var(--s7) 0;background:var(--bg-charcoal);
  border-top:.5px solid var(--hairline);border-bottom:.5px solid var(--hairline)}
.ft-line{font:800 var(--fd-h2)/1.08 var(--display);letter-spacing:0;
  max-width:18ch;margin:var(--s2) 0 var(--s3)}


.ft-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,.7fr);
  gap:var(--s6);align-items:center}
.ft-copy h3{margin:var(--s2) 0 var(--s3)}
.ft-copy p{color:rgba(250,242,234,.74);max-width:46ch}
.ft-copy p+p{margin-top:var(--s3)}
.ft-go{display:inline-flex;align-items:center;gap:10px;margin-top:var(--s5);
  border:.5px solid rgba(250,242,234,.32);padding:15px 24px;color:var(--text-primary);
  transition:border-color .25s ease,background .25s ease,box-shadow .45s ease,gap .3s ease}
.ft-go:hover{border-color:var(--amber);background:rgba(196,114,42,.08);
  box-shadow:0 0 34px -10px rgba(196,114,42,.55);gap:16px}
.ft-phone{display:flex;flex-direction:column;align-items:center;gap:var(--s3)}

@media (max-width:900px){
        .ft-grid{grid-template-columns:1fr;gap:var(--s5)}
}

/* ══ CASE STUDY STACK ══ pinned, cards peel away on scroll ══ */
.cstack{position:relative;height:340vh;margin-top:var(--s6)}
.cstack-pin{position:sticky;top:0;height:100vh;display:flex;align-items:center;
  justify-content:center;overflow:hidden}
.cstack-cards{position:relative;width:min(1180px,92vw);height:min(760px,80vh)}

.ccard{position:absolute;inset:0;display:flex;flex-direction:column;
  justify-content:space-between;overflow:hidden;
  background:var(--bg-slate);border:1px solid rgba(250,242,234,.13);
  padding:var(--s5);will-change:transform;transform-origin:center center;
  box-shadow:0 40px 90px -50px rgba(0,0,0,.9)}
.ccard-photo{position:absolute;inset:0;z-index:0;background:var(--bg-charcoal);
  display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;
  color:var(--text-dim)}
.ccard-photo svg{width:28px;height:28px}
.ccard-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ccard::after{content:"";position:absolute;inset:0;z-index:1;
  background:linear-gradient(to top,rgba(12,10,9,.94) 22%,rgba(12,10,9,.5) 58%,rgba(12,10,9,.25) 100%)}

.ccard-n{position:relative;z-index:2;align-self:flex-start;
  font:800 var(--fd-h1)/.82 var(--display);letter-spacing:0;color:var(--text-primary)}
.ccard-body{position:relative;z-index:2;display:grid;
  grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:var(--s5);align-items:end}
.ccard-left{display:flex;flex-direction:column;align-items:flex-start}
.ccard-tags{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:var(--s3)}
.ccard-tag{border:.5px solid rgba(196,114,42,.55);border-radius:999px;padding:6px 14px;
  font:500 11px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--amber);
  background:rgba(12,10,9,.5)}
.ccard-h{font:800 var(--fd-h3)/1.06 var(--display);letter-spacing:0;
  color:var(--text-primary);margin:0;max-width:22ch}
.ccard-p{color:rgba(250,242,234,.82);max-width:44ch;align-self:end}

@media (max-width:900px){
  .ccard-body{grid-template-columns:1fr;gap:var(--s3)}
  .cstack{height:auto;margin-top:var(--s5)}
  .cstack-pin{position:static;height:auto;display:block}
  .cstack-cards{position:static;width:auto;height:auto;display:grid;gap:var(--s3)}
  .ccard{position:relative;inset:auto;transform:none !important;min-height:440px}
}


/* reel inside the phone frame */
.phone-screen .reel{position:absolute;inset:0;width:100%;height:100%;
  object-fit:cover;display:block;background:var(--bg-black)}
.reel-sound{position:absolute;right:10px;bottom:10px;z-index:3;
  width:36px;height:36px;display:grid;place-items:center;cursor:pointer;
  border:.5px solid rgba(250,242,234,.28);border-radius:50%;
  background:rgba(12,10,9,.55);backdrop-filter:blur(6px);
  color:var(--text-primary);padding:0;
  transition:border-color .25s ease,color .25s ease,background .25s ease}
.reel-sound:hover{border-color:var(--amber);color:var(--amber)}
.reel-sound svg{width:16px;height:16px}
.reel-sound.on svg .x{display:none}

/* ══ CONTACT ══ */
.ct-wrap{padding:var(--s6) 0}
.ct-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);
  gap:var(--s6);align-items:start}
.ct-h1{margin:var(--s3) 0}
.ct-lede{color:rgba(250,242,234,.72);max-width:34ch;margin-top:var(--s3)}
.ct-sociallabel{margin:var(--s5) 0 var(--s2)}
.ct-social{display:flex;gap:var(--s1)}
.ct-sbox{width:52px;height:52px;display:grid;place-items:center;
  background:#1E1815;border:1px solid rgba(250,242,234,.13);color:var(--text-mid);
  transition:color .2s ease,border-color .2s ease,background .2s ease,transform .2s ease}
.ct-sbox:hover{color:var(--amber);border-color:rgba(196,114,42,.55);
  background:#241C17;transform:translateY(-2px)}
.ct-sbox svg{width:18px;height:18px;fill:currentColor;display:block}
.ct-ghost{width:100%;height:auto;margin-top:var(--s6);
  color:var(--text-primary);opacity:.07;pointer-events:none}
.ct-cards{display:flex;flex-direction:column;gap:var(--s3)}
.ct-card{position:relative;background:#1E1815;
  border:1px solid rgba(250,242,234,.13);padding:var(--s4);
  transition:border-color .3s ease,transform .3s ease,box-shadow .4s ease}
.ct-card:hover{border-color:rgba(196,114,42,.5);transform:translateY(-3px);
  box-shadow:0 0 40px -14px rgba(196,114,42,.3)}
.ct-accent{height:3px;margin:calc(var(--s4) * -1) calc(var(--s4) * -1) var(--s4)}
.ct-accent.cognac{background:var(--cognac-text)}
.ct-accent.cobalt{background:#3460A8}
.ct-card h5{margin-bottom:var(--s2)}
.ct-card .ct-copy{color:var(--text-mid);max-width:38ch}
.ct-mail{display:inline-block;margin-top:var(--s3);
  border-bottom:1px solid transparent;transition:color .2s ease,border-color .2s ease}
.ct-mail:hover{color:var(--amber);border-bottom-color:var(--amber)}
.ct-note{margin-top:var(--s2);color:var(--text-dim)}
@media (max-width:980px){.ct-grid{grid-template-columns:1fr;gap:var(--s5)}}

.ct-left{min-width:0}

.cs-shot img{width:100%;height:100%;object-fit:cover;display:block}

.work-hero h1 .amber{color:var(--amber)}

/* excellence loop diagram */
.cstudy .loop .box{fill:var(--bg-charcoal);stroke:rgba(250,242,234,.13);stroke-width:.5}
.cstudy .loop .lbl{font:500 13px/1 var(--mono);letter-spacing:.16em;fill:var(--text-primary)}
.cstudy .loop .sub{font:500 11px/1 var(--mono);letter-spacing:.04em;fill:var(--amber)}
.cstudy .loop .body{font:400 12.5px/1 var(--body);fill:rgba(250,242,234,.6)}
.cstudy .loop .arr{stroke:rgba(250,242,234,.42);stroke-width:1.2;fill:none}
.cstudy .loop .arr-loop{stroke:var(--amber);stroke-width:1.4;fill:none;stroke-dasharray:6 5}
.cstudy .loop .link{font:500 11px/1 var(--mono);letter-spacing:.1em;fill:var(--text-primary);text-anchor:middle}
.cstudy .loop .link-bg{fill:var(--bg-black)}
.cstudy .loop .loop-lbl{font:500 11px/1 var(--mono);letter-spacing:.14em;fill:var(--amber);text-anchor:middle}

/* ecosystem matrix */
.cstudy .loop .band{fill:rgba(250,242,234,.022)}
.cstudy .loop .head{fill:none;stroke:rgba(250,242,234,.16);stroke-width:.5}
.cstudy .loop .stage{font:500 12px/1 var(--mono);letter-spacing:.14em;fill:var(--text-primary);text-anchor:middle}
.cstudy .loop .stage-sub{font:400 11px/1 var(--body);fill:var(--text-mid);text-anchor:middle}
.cstudy .loop .rowhead{font:500 11px/1 var(--mono);letter-spacing:.16em;text-transform:uppercase;fill:var(--text-dim)}
.cstudy .loop .stripe{fill:rgba(250,242,234,.018)}
.cstudy .loop .plat{font:500 13px/1 var(--body);fill:rgba(250,242,234,.78)}
.cstudy .loop .plat-new{fill:var(--amber)}
.cstudy .loop .mx-dot{fill:#5A86D6;stroke:rgba(250,242,234,.3);stroke-width:.6;opacity:1}
.cstudy .loop .mx-dot-new{fill:var(--amber);stroke:rgba(250,242,234,.35);stroke-width:.6}
.cstudy .loop .ai{fill:rgba(196,114,42,.07);stroke:rgba(196,114,42,.4);stroke-width:1;stroke-dasharray:5 4}
.cstudy .loop .ai-lbl{font:500 11px/1 var(--mono);letter-spacing:.14em;fill:var(--amber);text-anchor:middle}
.cstudy .loop .ai-note{font:400 10px/1 var(--mono);fill:rgba(250,242,234,.4);text-anchor:middle}
.cstudy .loop .key{font:400 11px/1 var(--mono);fill:var(--text-dim)}

/* a diagram that already carries its own styling */
.cstudy .art-plain{margin:0}
.cstudy .art-plain img{width:100%;height:auto;display:block;
  border:1px solid rgba(250,242,234,.11);border-bottom:3px solid rgba(196,114,42,.55)}
.cstudy .art-plain .t-caption{margin-top:var(--s3)}

/* consolidation diagram */
.cstudy .loop .cn-head{font:500 11px/1 var(--mono);letter-spacing:.18em;text-transform:uppercase;fill:var(--text-dim)}
.cstudy .loop .cn-box{fill:var(--bg-charcoal);stroke:rgba(250,242,234,.13);stroke-width:.5}
.cstudy .loop .cn-box-new{stroke:rgba(196,114,42,.55);stroke-dasharray:5 4}
.cstudy .loop .cn-lbl{font:500 14px/1 var(--body);fill:rgba(250,242,234,.82)}
.cstudy .loop .cn-lbl-new{fill:var(--amber)}
.cstudy .loop .cn-arr{stroke:rgba(250,242,234,.3);stroke-width:1.2;fill:none}
.cstudy .loop .cn-plat{fill:rgba(196,114,42,.07);stroke:rgba(196,114,42,.4);stroke-width:.8}
.cstudy .loop .cn-plat-lbl{font:500 15px/1 var(--body);fill:var(--text-primary);text-anchor:middle}
.cstudy .loop .cn-key{font:400 11px/1 var(--mono);fill:var(--text-dim)}